- I visited the Oreo Café in New Jersey to see what the cookie-themed spot was like.
- During my trip, I ordered the Donut S’Morewich advertised on Oreo’s Instagram.
- While it was certainly a messy pile of desserts, it wasn’t as sweet as I thought it would be.
Nestled inside the three-story It’Sugar candy store at New Jersey’s American Dream mall is the first Oreo Café.
The cookie-themed menu features treats like milkshakes, waffles topped with ice cream, cheesecake, and an ice-cream sandwich. But the pièce de résistance is a not-so-secret menu item that the brand announced on its Instagram page: the Donut S’Morewich.
During my trip to the café, I wanted to try out the $13 colossal tower of sweets for myself. When I ordered it, the employee who was working the register smiled and asked what flavors of ice cream I wanted. I went with the classics: vanilla, chocolate, and strawberry.
Watching the café employee build this snack was mesmerizing. Every time I thought she was finished, there was another thing she added to the pile.
First, it was a sandwich of three ice-cream scoops between two chocolate pizzelle cookies. Then came the doughnut, which was sliced in half, topped with one of the biggest marshmallows I have ever seen, and placed under what looked like a broiler for a few seconds. The then-toasted marshmallow was topped with Oreo cookie pieces and drizzled with melted chocolate before the top of the doughnut was smushed on.
Then, she piped whipped cream on top of the doughnut, balanced two Oreo cookies in a pyramid shape, made it rain blue and white sprinkles, and topped it all off with more chocolate drizzle.
Even though I knew about it from Oreo’s Instagram post, it seemed like no one else who went to eat had seen it before. When my triple-decker sandwich was finally ready to be handed over to me, there were two customers on either side of me who asked the employee what I had ordered.
When I sat down to give it a try, the whole thing toppled over. But I was able to pick it back up and try again — perseverance is essential to being able to tackle this order, in my professional opinion.
It was hard to get every component on my fork at the same time, but I was able to get almost everything in one bite. All I was missing was the extra Oreo on top. As soon as I took that bite, I was surprised by the lack of overwhelming sweetness. I expected to be sick to my stomach, but the freshness that came from cold ice cream and the mostly bland doughnut actually complemented all of the sweet flavors beautifully.
Don’t get me wrong, there was a lot going on here. But it wasn’t too sweet like I anticipated it would be.
I found that cutting it down the middle and eating it like a sandwich was definitely the way to go.
When I tried using a knife and fork, it just kind of felt like a pile of random snacks. But when eaten as a sandwich, the whole thing seemed more cohesive and enjoyable. In my opinion, it made more sense this way — it was like a dessert sandwich.
I do think that ordering exclusively vanilla and mint-chip ice cream would have been a better choice for this dish. The mint would have added a more refreshing component I felt like it needed.
But if you’re looking for a fun, shareable snack while you’re making your way through the real-life candy land that is It’Sugar, I think it’s worth it to make your way to the third floor and ask for this secret menu item.