What Does Promote on TikTok Mean? It’s Different Than What You Think

It’s easy to think that promoting your content through TikTok can be complicated, but it’s actually quite simple.

To kick things off, start by tapping “Me” on the bottom right of your screen to go to your profile. Next, tap the three-line icon on the top-right of your screen to go to “Settings.” Tap “Creator Tools” and tap “Promote.”

Next, scroll through your TikToks and pick which one you’d like to boost. Select your video, then set your goal by picking one of the three options. Set your target demographic as “Automatic” or “Custom.” Finally, set your budget based on how much you’d like to spend and for how long you want the promotion to last.

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